Why Monthly Donors Cancel and How to Reduce Churn (October 2026)
If your nonprofit has ever wondered where the monthly donors went, you are not alone. The Fundraising Effectiveness Project reports a first-year donor retention rate of just 31.9% for Q3 2025, and the sector-wide average sits at 54.73% according to the Virtuous 2026 Nonprofit Benchmark Report. That gap between acquisition and retention is where most … Read more